I design human-centered, honest and holistic digital conversations

Hi! I'm Ainhoa, a Content Designer & UX Writer from Madrid,

Case studies of some of my projects

Lead UX Writer

UX Designer & UX Writer

UX Writer

#narrative #localization #script #information architecture #uxwriting

#conversationaldesign #uxwriting #contentdesign

Zoom in: bite-sized samples of UX Writing

#conversationaldesign #uxwriting #artificialintelligence #voiceinterfaces

Each project has specific needs that involve many teams. As a content designer and UX writer these are the tasks to which I can contribute:

This is my expertise:

- Ux writing
- Email and newsletter writing
- Script writing
- Information architecture
- Definition and maintenance of Voice & tone
- Content style guide
- Content audit
- Content documentation

Areas I have worked on

Solar energy

University education

Special education and gamification (Dyslexia)

Combustible

Ok, but... more specifically what do I do?

And I can also assist with this:

- User research
- Benchmark
- User testing
- Labeling
- Content design system
- Prototyping
- Website redesign

Kim Clarys

Lead UX Writer

@Tech Fleet

These are the testimonies of my colleagues

”Ainhoa ​​has a special ability to translate complex concepts into easy-to-use and resonant language. It is clear that he not only understands the intricacies of UX writing, but also knows how to add a touch of creativity to make the user experience truly exceptional.”

Fuente: LinkedIn

Michelle Leong

Project Manager

@Tech Fleet

“His passion for UX Writing and his commitment to generating social impact are truly commendable. Her speed of action on assignments, along with a proactive approach to facilitating cross-functional collaboration, make her a pleasure to work with. “He is also excellent at providing constructive feedback that helps improve the team's workflow.”

Fuente: LinkedIn

Fuente: LinkedIn

“Ainhoa ​​has determination, a taste for content and, above all, she puts in every possible effort to do her job impeccably. She loves to learn and she is always open to receiving feedback- which she quickly applies in her daily work-. I have learned a lot from her and her adaptability.”

Diego Larrarte

UX Writer

@The Cocktail

From the 15 years I was working on interpersonal communication, I bring a set of skills and experiences that I now apply to user experience design:

My career before arriving to UX

Acting

Acting was my gateway to writing stories and understanding human behavior. I have always been fascinated by the power of stories, their ability to evoke emotions or inspire people to act. I think storytelling is a huge advantage in creating a positive and comfortable journey with my designs. Additionally, theater is collaborative by nature and this has honed my skills of adaptability, teamwork and creativity, further preparing me to design user-centered solutions.

Public Speaking

As a public speaking teacher, I also have a solid foundation in team management, communication, expressive control, and stage presence, which leads me to conduct meetings and presentations with ease and confidence.

Customer support

Thanks to customer service, I know that a little patience and a friendly attitude can improve the experience and reassure users that their needs have been heard and help is on the way.

My name's Ainhoa, with an 'h'. An 'h' that is silent, but paradoxically begins words like "hablar" (speak), "honestidad" (honesty), "humildad" (humility), "humano" (human)... and many more things that matter to me. Perhaps because of this paradox, I've always had a weakness for the most silent and silenced ones. I participate in social causes, actively care for the environment, and empower people to speak in public without fear.

I'm also passionate about nature, art, culture, and connecting with others. I enjoy crafting costumes, performing stories, playing my ukulele, skating, and strolling outdoors.

My life beyond the screen

A quote that inspires me

«I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.»

Maya Angelou

My values

Honesty

Dynamism

Determination

Inclusivity

Humor

Do you have any projects in mind? Would you like us to collaborate? I'm all ears!

Tell me about yourself :)

Or just tell me about it live. Book a video call on

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